Want to create a
complete Yayful Brand Strategy
in 5 short weeks?

Introducing the 5 Building Blocks of Yayful Strategy:
a 5-week guided adventure in clarity, revelation and Yay
only for Soulpreneur women like you.

How does it work?

I will guide you through each of the 5 Building Blocks of Yayful Brand Strategy, 1 per week:

1. Purpose: Why are you here on this earth and what is your unique view of it? There’s never been a better time to ponder your purpose.

2. Promise (Yay): What is the secret special awesome essence you (and only you) offer? What do you really do? We all want to know.

3. People: Who are the ones that matter and mean the mostest on your particular road of Yay?

4. Personality: What’s your vibe? The feeling and tone you want to genuinely express? Who are you? Who are you not?

5. Value Proposition: How do you cohere it all into a single positioning statement that’s easy to use and packed with meaning?

It all adds up your Brand Platform: A one-page compilation of all the above goodness. A bit of solid ground on a shifting planet.

Wait, there’s more (to the Yay):

• Once a week, for 2 immersive and lively hours, we’ll Zoom it up together exploring and uncovering your Yay along with 5 other wildly awesome female-identifying soulpreneurs, live, in session.

• During the in between, you’ll mine for your own gems with self-guided Yay tools: questions, exercises, tips, worksheets, wisdom, and words to work with and through.

• If you want to get more R.O.Y (Return on Yay), sign up for VIP. You’ll get me for an extra 30 minutes a week, one on one, deep digging, high flying Yay.

• They’ll be a private online “Say Your Yay” space just for you and your cohort of rad soulpreneurs - post, question, marinate, elevate, conversate. I’ll be there too!

• Rinse. Repeat. Rinse. Repeat. Shampoo in the Yay. Condition the clarity.

• Over the course of 5 weeks, we’ll tease out the surprising stuff hiding in plain sight and peel back the layers of your wallpaper, getting higher and clearer.

At the end of 5 weeks, you’ll have…

• A Single Brand Platform filled with Purpose, Promise, Personality and the knowledge that your People will understand and vibe highly with your Value Proposition.

• A slew of revelations, clearings and decisions.

• A firm foundation upon which to create and realize your vision in the most “you” way. A bit of solid ground on a shifting planet.

• A rich and renewable resource to come back to whenever you need it (Recorded videos for each module of the course, materials, exercises and questions to revisit whenever you want to).

• A true knowing and saying of your own super power, at its most essential, and why that matters to you and the world.

• A community of 6 new simpatico soulpreneur sisters.

• The ingredients you need to express your brand and start telling rad stories (Happy to continue the Yay into storytelling land too).

• Radical Yay

• Immeasurable R.O.Y (Return on Yay)

The 5 Building Blocks of Yayful Strategy is for you if you…

• Want a Yayful guide and are prepared to be your own guiding force.

• Will make time and space for yourself between the sessions to do the work, dig deep, create your own Yay zone, and work it out.

• Dig the elevation, connection and interaction that comes from a small group Zooming it up.

• Are up for exuberant, vocal, verbal, out loud conversation, and insight in the moment.

• Will show up fully as you each week: Curiously. Unabashadly. Participatorily, Actively. Even if you’re not fully ready.

• Are ready to see, hear, feel, and understand, and SAY the deep and wide truth of your Yay.

• Can trust the process and get into what shows up for you, facing forward, dancing in the eye of the hurricane.

• You want to create and live in a world where women support and lift and yay and cry and play with each other.

The 5 Building Blocks of Yayful Strategy is not for you if you…

• Want me to work with you one on one to coax and create and complete your brand strategy. Reach out directly if you want that.

• Think you might hold back, hold up, hold out, hold off. If you have questions or doubts, say hey for a Q and Yay!

• Can’t put aside the time to spend 5 or so hours a week for 5 weeks on your Yay for a myriad of rational reasons at this time.

• Do not identify as a woman. I’d be happy to work with you outside the course, bring your present, ready, up-for-anything, engaged, genuine, forward-facing humanity and give me a shout!

• Have it all figured out already. Yay you! I’d love to hear about that Yay of yours!

• Are waiting for permission. Wait, I give you permission to give yourself permission.

• Aren’t ready yet…I get it. Go ahead and email me now with questions, thoughts, assorted Yay.
  I’ll be starting another cohort soon!

Yes! Yes! Yes! So…What next? What now?